To mark this year’s important summer of sport, a campaign has been launched to Get Britain Racing.
The campaign will run across all 17 Northern Racing and Arena Leisure racecourses and invites people to come racing for just £10 between June and August.
With more than 100,000 tickets available over 129 racedays and an exciting summer of racing ahead, Let’s Get Britain Racing is designed to encourage people who have never been racing to try it for the first time, as well as offering great value for money to existing racing fans.
According to research from Racing For Change, more than 85 per cent of race-goers watch the sport on television on a weekly basis, with 41 per cent watching it daily.
The same survey also found that 62 per cent of participants bet on racing at least weekly, suggesting that the sport has a niche audience.
Tony Kelly, Managing Director of Northern Racing said: “The research indicates that the vast majority of people who visit racecourses are avid racing fans, with few being casual leisure visitors.
"It also found that current race-goers don’t class entertainment or the experience for children as important factors, suggesting that racing is not generally seen as a family activity.
"We want to change that and encourage more people to come racing. With horseracing being one of the Queen’s favourite pastimes, her Diamond Jubilee year is the perfect time to launch this campaign to Get Britain Racing.”
Participating racecourses are Bath, Brighton, Chepstow, Doncaster, Ffos Las, Folkestone, Fontwell Park, Hereford, Great Yarmouth, Lingfield Park, Newcastle, Sedgefield, Southwell, Uttoxeter and Royal Windsor, Wolverhampton and Worcester.
The offer is only available when booked online and in advance. For more information visit www.come-racing.co.uk or find Let’s Get Britain Racing on Facebook.
To mark this year’s important summer of sport, a campaign has been launched to Get Britain Racing.
The campaign will run across all 17 Northern Racing and Arena Leisure racecourses and invites people to come racing for just £10 between June and August.
With more than 100,000 tickets available over 129 racedays and an exciting summer of racing ahead, Let’s Get Britain Racing is designed to encourage people who have never been racing to try it for the first time, as well as offering great value for money to existing racing fans.
According to research from Racing For Change, more than 85 per cent of race-goers watch the sport on television on a weekly basis, with 41 per cent watching it daily.
The same survey also found that 62 per cent of participants bet on racing at least weekly, suggesting that the sport has a niche audience.
Tony Kelly, Managing Director of Northern Racing said: “The research indicates that the vast majority of people who visit racecourses are avid racing fans, with few being casual leisure visitors.
"It also found that current race-goers don’t class entertainment or the experience for children as important factors, suggesting that racing is not generally seen as a family activity.
"We want to change that and encourage more people to come racing. With horseracing being one of the Queen’s favourite pastimes, her Diamond Jubilee year is the perfect time to launch this campaign to Get Britain Racing.”
Participating racecourses are Bath, Brighton, Chepstow, Doncaster, Ffos Las, Folkestone, Fontwell Park, Hereford, Great Yarmouth, Lingfield Park, Newcastle, Sedgefield, Southwell, Uttoxeter and Royal Windsor, Wolverhampton and Worcester.
The offer is only available when booked online and in advance. For more information visit www.come-racing.co.uk or find Let’s Get Britain Racing on Facebook.
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